Personnel Review – Special Issue: The sharing economy: New HRM theories and practices?

The contemporary sharing economy (more popularly known as ‘the gig economy’), underpinned by digital platforms and artificial intelligence, has enabled matching capital to investor and entrepreneur, consumer to provider and skills to employer. In addition to disrupting industries, the sharing economy has created both opportunities and challenges for employment (Murillo et al., 2017; Sundararajan, 2016) by enabling non-conventional forms of employment where individuals can increasingly exercise flexibility in their working arrangements, working hours and even employer choice. Indeed, the growth of the sharing economy creates changes in employment from full- or part-time employees to non-permanent staff members of contractors and temporary workers as well as the so-called ‘zero hour contacts’.